Education and Training
Always bespoke for each audience
We have proven success in working with multi-academy trusts, universities, independent schools and training companies to increase student and learner recruitment and build reputation.
Genesis’ proven approach to delivering an effective PR service for Education & Training providers starts with discovering your business’ goals and audiences. These include students, parents, teachers, communities and stakeholders, before we devise the right marketing and communications strategy to meet your requirements.
Our expertise is in PR and marketing which builds and manages reputation and supports student recruitment and retention. We know how to create the messages, find newsworthy angles, produce engaging social media content, and generate striking marketing and digital campaigns which catch the eye, influence opinion and drive positive audience reaction.
We work holistically and will help you understand the opportunities, potential strategies and the channels which could be used in the most effective integrated approach. We know the education hot topics, from Ofsted, league tables and GCSE/A level results day to physical and emotional wellbeing. Our education expertise includes sensitive issue and crisis management.
“The professional PR advice and consistent media coverage that Genesis has achieved has had a real impact across the Foundation in helping us to meet our goals.”